Thanks to the invention of handheld touchscreen supercomputers (Way to go, Steve-o!), social media has quickly become one of the most impactful yet cost-effective means of reaching audiences around the globe. From original content to influencer-powered marketing and PPC advertising campaigns, Instagram is my favorite weapon of choice. It is an ever-evolving community building platform that allows for on-brand curation in multiple mediums and seamless integration between visual and written storytelling approaches, all with trackable insights for data-driven strategy. Below are some snapshots of my active public feeds.

INSTAGRAM @ARTOFFLUX

As a marketing professional, my personal feed serves as a space to sketch out creative ideas, visual concepts, and messaging themes. The goal of my IG account is to kindle a growth mindset, foster innovation, and spark creativity in the various influencer communities I am affiliated with.